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By WeOffice ·
Creating a high-performing workplace requires more than intuition. It demands a structured workplace strategy, thorough workplace analysis, and tools that translate research into action. The WeOffice Certified Workplace Strategist Programme provides exactly that – evidence-based, practical methods that professionals can apply immediately within their own organisations.
This two-day programme combines leading research, workplace strategy principles, and hands-on case work. Participants gain both a strong theoretical understanding and the confidence to apply workplace strategy tools in real situations. The programme is designed for professionals who want to develop workplace concepts that enhance productivity, employee well-being, organisational performance, and overall work environment quality.
Led by Dr Aram Seddigh, chartered psychologist, economist, and creator of Workplace Adequacy™, the programme offers a unique blend of theory, practical tools, and real-world insights. His framework helps participants assess organisational needs, understand user requirements, and design activity-based working environments and hybrid offices that truly support people and work processes.
Evidence-Based Tools and Frameworks
A central part of the programme is the Workplace Adequacy™ framework. This research-backed approach guides participants in evaluating the factors necessary for a high-functioning workplace. Using structured data collection, workplace analysis, and validated tools, participants learn how to define space requirements, optimise workflows, and cluster teams strategically to support collaboration and efficiency.
“The course gave me a clear and tangible understanding of how to create a workplace strategy and what factors to consider. I left with tools and ideas I could apply immediately in my role.”
– Pernilla Möller
Through realistic case exercises, participants practise analysing user needs, interpreting data, and choosing solutions that support both organisational objectives and employee experience. This hands-on approach ensures that every tool taught in the programme can be applied directly in daily work.
“Having a small group was invaluable for discussion and knowledge sharing. The balance between research, theory, and practical exercises was excellent.”
– Anna Karin Kjellin
Turning Knowledge into Practical Action
Participants leave the programme equipped to apply workplace strategy in fields such as HR, occupational health, project management, architecture, interior design, spatial planning, and facility management. Small-group discussions strengthen learning, while structured reflection exercises help transform knowledge into actionable workplace solutions.
Beyond tools and analysis, the programme also covers how to communicate recommendations effectively to leaders, managers, and employees – a critical element in successful office change management, behavioural change, and implementation.
“The course offered solid, research-based content, and the instructor’s expertise – both practical and theoretical – was impressive. The interaction with other participants added significant value.”
– Tullan Swahn Widung
Participants gain the skills to:
• Conduct workplace analysis and identify improvement opportunities
• Develop workplace strategies for hybrid offices and activity-based working environments
• Implement workplace solutions methodically and sustainably
• Communicate workplace recommendations clearly and convincingly
Why the Programme Stands Out
The WeOffice Certified Workplace Strategist Programme is built on the combination of research, methodology, and hands-on practice. Participants leave not only with knowledge, but with tools and a clear action plan they can implement immediately. The small-group format strengthens collaboration and provides space for meaningful discussions and networking.
The programme boosts professional capability and confidence, empowering participants to drive workplace strategy, support behavioural change, and contribute to long-term organisational success.
The WeOffice Workplace Strategist Programme is more than a training course – it is an inspiring, practical, and research-driven journey that equips professionals to design the workplaces of the future.
Why the field needed a certification
In the early 2010s, as technology made flexible and remote work practical, many organisations began experimenting with new ways of working and new office types. As those projects completed, consultants, architects, HR and real estate professionals built up an understanding of what works and for whom. In parallel, research began to take the questions seriously, and the evidence base has grown steadily since.
The field therefore holds both the practice and the evidence. What has been missing is someone to package them, so that workplace strategists do not have to reinvent every method, and so that the client can be confident the person appointed genuinely has the competence to lead the work.
Who the programme is for
This is a continuing-education programme for those about to join, or already experienced in, projects involving office layout and ways of working. Participants come from HR, occupational health and safety, project management, architecture, space planning and interior design.
It is also useful if you do not work operationally with these questions but need to be able to assess the material, as a client, a manager or a member of a steering group.
What you take with you
Beyond the framework and the case exercises, you get tools for communicating the strategy to management and employees. That step often decides whether a change takes hold or stays inside a presentation.
Certification confirms that you have acquired the knowledge required to gather the necessary information and produce a workplace strategy grounded in the organisation’s own conditions.
Next step
The certification is what makes the method usable in your own projects
Two days, one framework and real cases. You leave with a way of working that holds across projects rather than a set of principles to remember.
The programme is the step between understanding workplace strategy and being trusted to lead it.
Source
Source supporting this article: the Workplace Adequacy™ framework and Aram Seddigh, Workplace Strategy for the Flexible Office.
FAQ
Who should attend the certification programme?
Professionals who lead or contribute to projects involving office layout and ways of working: HR, occupational health and safety, project management, architecture, space planning and interior design. It also suits clients and steering group members who need to assess the material rather than produce it.
How long is the programme?
Two days, combining research, workplace strategy principles and hands-on case work.
Do I need prior experience in workplace strategy?
No. The programme is built for professionals moving from working intuitively to working from a documented, repeatable method, as well as for those already experienced in the field.
What does the certification actually validate?
That you have acquired the knowledge required to gather the necessary information and produce a workplace strategy grounded in the organisation’s own conditions.
What is Workplace Adequacy™?
The research-backed framework used throughout the programme to evaluate the factors that make a workplace function, and the basis for the structured data collection and analysis taught in it.
