Become a Certified Workplace Strategist
Methods, frameworks and tools for developing and implementing workplace strategy
Why take this course?
How offices are designed and how ways of working evolve affects performance, collaboration and wellbeing. This programme provides an evidence-based foundation for developing workplace strategy — and practical tools to turn insights into clear decisions and effective implementation.
The programme is led by Dr Aram Seddigh and is grounded in research in occupational and organisational psychology, combined with hands-on experience from projects across both the public and private sectors. Participants gain a structured methodology, deeper knowledge of the Workplace Adequacy™ framework, and support in analysing needs, shaping recommendations, and building buy-in within the organisation.
What you’ll take away
After the programme, you’ll have the knowledge, methodology and a practical framework to support your work in developing and implementing workplace strategy. You’ll also gain insight into how our tools can be used to support you throughout the entire process.
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An evidence-based methodology and a framework for analysing needs, shaping recommendations and making better decisions.
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Practical tools, mindsets and examples you can use directly in projects — from current-state analysis to prioritisation and goal-setting.
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A certification that demonstrates competence, plus support in applying the knowledge in organisations with different conditions and ways of working.
Course lead
The programme is developed by Dr Aram Seddigh (PhD), with expertise in workplace strategy and organisational change. Drawing on research in occupational and organisational psychology and experience from projects across both the private and public sectors, the programme combines scientific rigour with practical application.
For more than a decade, Dr Seddigh has supported organisations in developing workplaces and introducing new ways of working. The perspective is holistic — how people, place, technology and leadership together influence performance, collaboration and wellbeing.
In addition to his PhD, Dr Seddigh also has a background in economics and is a licensed psychologist. This creates a clear balance between analysis, behaviour and implementation in the programme’s methodology.
Dr Aram Seddigh
Founder of WeOffice, PhD, licensed psychologist and economist.
Course literature
The programme is complemented by a practical, application-focused book that provides a clear foundation for developing and delivering workplace strategy. It explains how offices and ways of working can be designed around organisational needs, with a focus on how decisions affect people, collaboration and performance.
The book works both as course support and as a reference for upcoming projects. It serves as a common thread throughout the programme and can be used as a handbook when applying the framework and tools in practice.
The book is titled Workplace Strategy for the Flexible Office: Methods, tools and case studies with a focus on hybrid and activity-based ways of working, and is available wherever books are sold.
Participant testimonials
FAQ
Frequently asked questions
About the certification
What is a Certified Workplace Strategist?
A Certified Workplace Strategist has completed WeOffice's training and demonstrated the ability to apply the evidence-based Workplace Adequacy™ framework to develop and implement workplace strategies.
What formats is the course available in?
The course is offered onsite, online (self-paced) or as a tailored in-house programme at your organisation.
How long is the onsite certification course?
The instructor-led onsite certification course runs over two days.
What does the training cost?
The onsite certification course starts from EUR 2,900 excluding VAT and the online training from EUR 600 excluding VAT. Tailored in-house programmes are priced on request.
Do I need any prior qualifications?
No – the course is designed for workplace strategists, facility managers, HR and project managers and requires no formal prerequisites.
Who is the course for?
Do I qualify if I am an architect or interior designer?
Yes. A background as an architect or interior designer is highly relevant. Workplace strategy is a natural next step if you want to build on your design and project experience while developing a more structured approach to organisational needs, work patterns, behaviours and long-term workplace performance.
Is the course suitable for HR, FM, real estate or change professionals?
Yes. The course is designed for a broad range of professionals involved in workplace decisions and change – including HR, facility management, real estate, workplace experience, change management and organisational development.
Is the course suitable for teams or in-house delivery?
Yes. The course can be delivered in-house and helps teams build a shared understanding and a common language for workplace strategy, implementation and follow-up.
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